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Service 7 · Native mobile app

Put your business on your customers' home screens

Regular customers often prefer an app to a browser tab. We turn your existing website or web app into an app they can install from the App Store and Google Play, so you're one tap away instead of one search away. We keep what already works, add the things that make an app worth installing, and take care of the store submissions.

Example: from website to app store
  • Your existing site or web app as the baseWorking
  • Sign in once and stay signed inWorking
  • Notifications for orders and offersWorking
  • Works with a weak signalWorking
  • App Store reviewTo do
  • Google Play reviewTo do

A made-up project plan. Every app is reviewed by Apple and Google before it goes live.

A shopping app open on a phone in a menswear shop

Why an app

One tap away

An icon on the home screen is a reminder every time someone picks up their phone. Regular customers come back more easily.

Notifications that get seen

Order updates, booking reminders and offers arrive on the lock screen, rather than in an inbox that's already full.

You don't start from nothing

Your website or web app already holds the products, accounts and logic. We build on that, which keeps the cost down and keeps both in step.

What turning your website into an app involves

We'll tell you honestly whether an app is worth it for you, or whether a better mobile website would do the job.

  • Choose the right approach

    Depending on what you have: an app built around your existing site, or a native app that shares your existing system. We explain the trade-offs in plain words.

  • Make it worth installing

    Apple in particular often rejects apps that are only a copy of a website. We add what works better in an app: staying signed in, notifications, quick reorders, offline pages.

  • Design for phones

    Navigation, buttons and forms that suit a thumb, and screens that load quickly on mobile data.

  • Store submissions

    Store listings, screenshots, privacy details and review answers for both the App Store and Google Play, under your own developer accounts.

  • Updates after launch

    Phones and store rules change every year. We can keep the app updated and compliant on a monthly plan.

How an app project runs

  1. Step 1: A short chat

    What your customers do on your site now, and what they'd do in an app.

  2. Step 2: A recommendation and a quote

    Which approach, which features, and an honest view on whether it's worth it.

  3. Step 3: Build and test

    On real iPhones and Android phones, with you testing it before anyone else.

  4. Step 4: Submit and launch

    We handle the store reviews and any changes Apple or Google ask for.

Is it right for you?

A good fit if

  • You have customers who come back often: to reorder, book or check something.
  • You already have a website or web app that works well.
  • You'd like notifications to reach customers directly.

Probably not for you if

  • Most of your customers visit once. A fast mobile website will serve them better.
  • Your website itself isn't finished yet. Finish that first; we can help with that too.

What we need from you

Access to your website or web app's code or platform, your logo and brand, and an Apple and a Google developer account in your business's name (we'll help you set them up).

Questions about turning your website into an app

Will Apple accept it?

We can't promise that, because Apple and Google review every app themselves. We build to their guidelines, add real app features and deal with any changes they ask for.

Do I need separate apps for iPhone and Android?

Usually you don't need separate apps for iPhone and Android. We build one app that works on both, from the same code.

What happens when I change my website?

Most changes to products, prices and content show in the app straight away, because it uses the same system. Bigger changes may need an app update, which we can handle.

How much does it cost?

It depends on what you have and what the app needs to do. We quote after a short chat. Apple and Google also charge their own developer account fees.

Talk to us about an app

Tell us about your website or web app, and what you'd like customers to do in an app.

A real person reads every note. There's no obligation, and we'll tell you honestly if we're not the right people for it.

What you do, and what you'd like AI to handle. A few lines is plenty.